![]() While most Microsoft Office apps adopted ribbons for their user interface starting with Microsoft Office 2007, Publisher retained its toolbars and did not adopt ribbons until Microsoft Office 2010. However, it has a relatively small share of the desktop publishing market, which is dominated by Adobe InDesign and formerly by QuarkXPress. Publisher is included in higher-end editions of Microsoft Office, reflecting Microsoft's emphasis on the application as an easy-to-use and less expensive alternative to the "heavyweights" with a focus on the small-business market, where firms do not have dedicated design professionals available to make marketing materials and other documents.
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